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Iwan Cuijpers
SPEAKER

Iwan Cuijpers

CEO of Keen Design

Iwan Cuijpers is a highly experienced executive in the experience design industry. During his extensive career, he has worked in both leading and supporting capacities, leading multiple large scaled projects as a head of experience design.

Currently, Iwan is implementing the Value Driven Design methodology across the Keen businesses in Germany, the UK and the Netherlands.

Value Driven Design as a design framework ensures that projects deliver for producers, customers and users of software, focussing on what makes that software valuable to everyone involved. This results in a direct line between the business' strategy and "that one button on that one screen".

Thursday 14 September

time
Event
Speaker
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No events at this time

Thursday 14 September

time
Event
Speaker
Location
Category
No events at this time

Friday 15 September

time
Event
Speaker
Location
Category
10:30

Value Driven Design

Value driven design is a design framework that product owners and designers can use to make their (digital) product or service valuable for all stakeholders.
LE:EN | NEEL
On the Horizon

Friday 15 September

time
Event
Speaker
Location
Category
10:30

Value Driven Design

Value driven design is a design framework that product owners and designers can use to make their (digital) product or service valuable for all stakeholders.
LE:EN | NEEL
On the Horizon

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